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By Elisa Miller, PR Committee
Single sourcing is a proven methodology for reducing the costs of creating, managing, and delivering content and reusing it in multiple information products and in multiple media. Ann Rockley, President of The Rockley Group, Inc., a consultancy that assists organizations in developing enterprise content management and unified content strategies, will address the Lone Star Chapter of STC on the topic of Single Sourcing on a SPECIAL NIGHT - Thursday, May 15 (which is the THIRD Thursday, not the second, which is our regular meeting date).
According to Ms. Rockley, the costs of single sourcing can grow astronomically when content management is involved. Even so, the management of the content may be the most important consideration if your organization is managing large volumes of content. Ms. Rockley will cover the following topics:
Because so many organizations are new to the topic of single sourcing and its benefits, the Lone Star Chapter is inviting members to "Bring Your Boss" to the meeting and pay the member rate. For those who are members and who pay in advance prior to Monday, May 12 at 5:00 p.m., that rate is $20.00.
Members who register after the deadline pay $25.00. Those who want to attend the program only may do so at no charge, but are requested to register so that we may have enough chairs to accommodate everyone.
The meeting will be held at the Crowne Plaza North Dallas/Addison Hotel, 14315 Midway Road, Addison, Texas. Registration begins at 5:45 and dinner is at 6:30. The program will begin at 7:30 immediately after the installation of officers.
Registration information is available on the Website: www.stc-dfw.org. Ms. Rockley is a frequent contributor to trade and industry publications and is an Associate Fellow of the Society for Technical Communication. She possesses a Master of Information Science degree from the University of Toronto, where she teaches Enterprise Content Management. She is a member of the Board of Advisors for The Content Management Systems Evaluation Lab (CMS Evaluation Lab) at the University of Washington Information School (Executive Director, Bob Boiko). Rockley is the author of "Managing Enterprise Content: A Unified Content Strategy" with TRG Senior Consultants Pamela Kostur and Steve Manning, New Riders Publishing ISBN 0-7357-1306-5, Oct. 2002. She will be selling and signing copies of her book at the meeting.